Giving Away Free Stuff
If worse comes to worst, you could always offer direct incentives to your audience in
exchange for their visit. For example, free giveaways, free coupons, free meals and so
on. Honestly, it is a good and fast way to boost popularity and website traffic—
especially if you’re giving away something truly amazing. (The best way to do it is to
start the fire on your social networking page and then direct them to your homepage for
contest details and entry forms) Big traffic all around with this approach.
However, don’t fall into the trap of paying for traffic—as in spending more money on
gifts than you actually make. What many web entrepreneurs and store owners are
trying right now is the gift of knowledge—the gift of viral content. It only costs you time
and that could be cheaper than giving away a lot of expensive prizes.
Then again, if writing 10 free articles costs you more in time than buying a few
customized company hats, then maybe it’s time to reevaluate the situation.
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